Company: Harlequin Enterprises ULC
Job Title: Manager, Brand Marketing & Communications
Department: Harlequin Brand Group
Status: Regular Full Time
Location: 22 Adelaide Street West, Toronto (Hybird)
We celebrate and support the differences that make each of us unique, striving to create a welcoming workplace that ensures everyone has a voice and are able to do their best work. We welcome all applicants, including those who identify with groups that are traditionally underrepresented in the publishing industry including, but not limited to, Black, Indigenous, people of colour, members of the LGBTQIA2S+ community and persons with disabilities.
Join us and share your story.
Join our dynamic team as Manager, Brand Marketing & Communications and play a pivotal role in shaping the future of the iconic Harlequin brand. Reporting to the Senior Manager of Brand Marketing & Communications, you will be at the heart of developing the brand strategy and storyline, collaborating with creative agencies to inject fresh energy into Harlequin's brand narrative and spearheading innovative brand programs and initiatives that not only bolster brand awareness, but also drive meaningful audience engagement and boost sales in North America.
You will be the gatekeeper of Harlequin's brand essence, ensuring that its unique identity resonates internally and through all external communications. You'll measure the heartbeat of our brand initiatives by tracking KPIs and deciphering the narrative behind the numbers, monitor marketing trends and competitive activities and watch over and nurture Harlequin’s brand equity in partnership with the insights team.
Strategy (20%)
Execution (40%)
Talent & Culture (15%)
Results & Analysis (15%)
Communication (10%)
Specific training or job experience required includes:
Competencies/Skills:
Competencies and skills required to perform this job include:
What's in It For You?
About HarperCollins Canada and Harlequin
Harlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.
Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.
HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance. We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process.
We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.
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